The Nature of Industry
What is Market Structure?
Issues Regarding Firm Size
Issues Regarding Industry Concentration
Concentration Ratios
Concentration Ratios (cont.)
Herfindahl-Hirschman Index (HHI)
Herfindahl-Hirschman Index (cont.)
Issues Regarding Technology
Issues Regarding Demand and Market Conditions
Rothschild Index
Rothschild Index (cont.)
Issues Regarding Potential Entry
What is Conduct?
Pricing Behavior - The Lerner Index
Collusion
Integration and Merger Activity
Research and Development
Advertising
What is Performance?
Market Structure, Barriers to Entry and Profits
The Causal S-C-P View
Criticisms of the S-C-P View
Criticisms of the S-C-P View (cont.)
Email: skamath@csuhayward.edu
Home Page: http://www.cbe.csuhayward.edu